Research and Trends

Addicted to More

Scott McConnell - December 3, 2025

Around half of evangelicals say they find their own measure of success and worth in obtaining more things.

Faith Rising: Gen Z and Millennials Lead a Comeback for Jesus

David Kinnaman - November 26, 2025

We need to encourage faith sharing not through pressure or guilt, but by inviting people to see that their neighbors may be far more open than they assume.

Fastest-Growing Churches: Lessons From the Front Lines

Scott McConnell - October 14, 2025

“People see “big C” church as judgy, legalistic rules. If we can work together and show the opposite of that, I feel like that’s our role: to rewrite the narrative of church based on serving.” —Meghan Smith, Trace Church

Resources

What Are the 10 Neediest Cities in America?

Outreach Magazine - December 30, 2018

WalletHub recently compared a selection of U.S. cities based on 27 key indicators of economic disadvantage

Resources

The Role Education Plays in Searching for a Church

Philip Schwadel - December 23, 2018

Pew Research: How likely Americans are to look for a new church varies by their education and income levels.

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Differing Views on Observing the Sabbath

Aaron Earls - December 18, 2018

LifeWay Research: Almost half of church attendees aren’t sure if one of the Ten Commandments still applies today.

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People Want More Christ This Christmas

Aaron Earls - December 16, 2018

LifeWay Research: Two-thirds of Americans (65 percent) say, “Christmas should be more about Jesus.”

Resources

Protestants and Alcohol: A Snapshot

LifeWay Research - December 13, 2018

When it comes to total abstinence, fewer than a quarter (23 percent) of Protestant churchgoers believe Scripture indicates people should never drink alcohol.

Resources

The Main Reasons Christians Give to Charity

Barna Group - December 11, 2018

Barna: The main reasons people say they have gotten involved in a cause in the past are primarily emotional.

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Loneliness in America

Barna Group - November 29, 2018

The majority of adults has anywhere between two and five close friends (62 percent), but one in five regularly or often feels lonely.

Resources

9 Updated Trends About Christmas Eve Services

Thom Rainer - November 27, 2018

These are some of the trends we are seeing regarding how churches are approaching Christmas Eve Services.

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