Research and Trends

Fastest-Growing Churches: Lessons From the Front Lines

“People see “big C” church as judgy, legalistic rules. If we can work together and show the opposite of that, I feel like that’s our role: to rewrite the narrative of church based on serving.” —Meghan Smith, Trace Church

What Message Are You Sending Visitors?

By immediately communicating, ‘You are welcome here,’ you are answering guests’ big question: Should I be here?

Ready to Talk: Are Christians Speaking Truth to Our Culture?

It is easy to say our goal is to tell others about Jesus, but we often skip the step of asking God to make this possible.

Survey Reveals Big Differences in How Different Generations Give to Charity

Nonprofits need to adjust their approach, language and strategies for different groups.

The Group Most Likely to Still Be Missing From Your Church

As of September 2021, only 3 in 4 churchgoers have returned as their churches have reopened.

Young People and Religion in 2022

COVID-19 will disrupt lives and relationships forcing young people to explore new and innovative ways to explore their religious and spiritual identities.

U.S. Pastors Identify Their Greatest Needs

People’s apathy or lack of commitment ranked as the No. 1 issue that needed to be addressed.

Churchgoers Mainly Content With Their Church

New Study Reveals Evangelicals Are Largely Satisfied with Their Church, But Would Still Like to See Some Changes.

Nones Just Keep Rising

The verdict is in: God, yes. Religion, no.

New Year’s Resolutions Focus on Health, God and Money

The pandemic may have encouraged more people to make changes outside of the annual reminder a new year brings.

Most Churches Taking On New Ministry Opportunities During Pandemic

Congregations display creativity and resilience as they address their communities' changing needs.