Research and Trends

Faith Rising: Gen Z and Millennials Lead a Comeback for Jesus

We need to encourage faith sharing not through pressure or guilt, but by inviting people to see that their neighbors may be far more open than they assume.

Fastest-Growing Churches: Lessons From the Front Lines

“People see “big C” church as judgy, legalistic rules. If we can work together and show the opposite of that, I feel like that’s our role: to rewrite the narrative of church based on serving.” —Meghan Smith, Trace Church

What Message Are You Sending Visitors?

By immediately communicating, ‘You are welcome here,’ you are answering guests’ big question: Should I be here?

Research: America’s Religious Realignment

Major changes in America's faith profile

Research: Church Closings and the Need for More New Churches

In 2019 church closings outpaced church openings.

Research: Moralistic Therapeutic Deism on the Rise

According to new research from the Cultural Research Center, although 3 out of 4 people (74%) who lean substantially on MTD for life guidance consider themselves to be Christians, numerous beliefs held by MTD-reliant adults conflict with biblical teaching.

Research: How the Pandemic Changed Churchgoers’ Discipleship Habits

Churchgoers were less likely to be involved in small groups during the pandemic, but many added some digital and individual activities to their discipleship routines.

Grief, Memorial and Hope

At a time of great national loss the church has an opportunity—and a responsibility.

Research: The Shifting Views of Americans on Meaning and Purpose

As Americans attempt to move past the life-altering effects of 2020, their perspective is shifting on some of the most significant questions facing humanity. A...

Research: U.S. Church Attendees Plan to Return Post-Pandemic

When COVID-19 is no longer an active threat to people’s health, 91% plan to attend in-person worship services at least as often as they did before the coronavirus pandemic. That includes almost a quarter (23%) who plan to attend more than they did previously.