Tag: Grey Matter Research

Survey: Race and Gender in Fundraising

The national sample of 1,010 evangelical Protestants was shown the same ad, but the child pictured was either Asian, Black, Latino, or White.

The Group Most Likely to Still Be Missing From Your Church

As of September 2021, only 3 in 4 churchgoers have returned as their churches have reopened.

Churchgoers Mainly Content With Their Church

New Study Reveals Evangelicals Are Largely Satisfied with Their Church, But Would Still Like to See Some Changes.

How Effective Is Your Donor Communication?

Valuable insights from The Donor Mindset Study, a series of research reports about American charitable donors