Read This Before You Advertise on Facebook

Most church Facebook ads are geared toward people who are already Christians. To reach non-Christians ask this question.

5 Big Media Mistakes Churches Make

Filmmaker and media consultant Phil Cooke on fine-tuning (or overhauling) how we publicly share the gospel.

6 Ways to Control Your Ministry Calendar So It Doesn’t Control You

Six principles to help you control your 2017 ministry calendar.

Why We Should Value the Message Over Metrics on Social Media

There are many (good) ways to boost social media metrics, but are we changing lives?

4 Better Ways to Measure Online Worship

Involvement and effectiveness: Virtual visitors may be watching the service, but how are you connecting them with the church?

3 Steps to Growing Your Church Through Social Media

"The key is defining your audience and putting content in front of them that they value."

Why We Need a Theology of Technology

Technology is an amoral resource, like money; so how do we steward our technological engagement well?

7 Helpful Multisite Tips

Consider these guidelines as you plan a multicampus ministry.

How Is Your Church Marketing? 5 Questions to Ask Yourself

"Five questions to ask about your church marketing to make sure it’s not falling prey to worldly marketing techniques."

5 Ways to Reach People Through Texting

Instead of making texting the enemy, here are ways to leverage it to reach people.
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