Try This: Speak a Common Language

Make your church website friendly to the unchurched or those who might be unfamiliar with “Christianese.” Make sure it’s written in clear, simple English. If you must use a word that’s uncommon outside of church walls, make sure you define it. Similarly, make sure any church staff bios present the staff as “real” people (include hobbies and interests, not just spirituality). Make sure the writing style accurately reflects the culture and atmosphere of your church.

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Outreach Magazine
Outreach Magazinehttp://outreachmagazine.com

Outreach magazine publishes ideas, innovations, resources and stories to help church leaders reach their communities and change the world. Founded in January 2003 by church communications company Outreach Inc., Outreach is an award-winning, bimonthly periodical for church leadership and is available by subscription and on Amazon.com. Find out more at outreachmagazine.com

Dallas Jenkins: Seeing in the Dark

Dallas Jenkins’ faith shaped his journey as creator of The Chosen, inspiring believers through storytelling, perseverance, and a vision for faith-driven media.

Morningside Bible Church: Biker Sunday

“We’re trying to establish relationships. We think that if [bikers returning to our church] didn’t happen this year, then maybe they’ll come back next year, feel more comfortable, and then come out for something else.” —Motorcycle enthusiast Duane Kraayenbrink

John Mark Comer: The Apprentice

John Mark Comer shares his insights on spiritual formation, ‘apprenticeship’ with Jesus, the cultural discipleship crisis, and how ancient Christian practices can renew modern faith.